Sohan Banerjee

Sohan Banerjee

Startup enthusiast with a passion for building tech driven products that drive innovation and impact people’s lives at scale

Resume

Projects

Observations

Work Experience

Abp Digital

Digital Product Manager (Product)

Abp Digital

August 2023 - Present 7m

Whizco

Associate Product Manager (Product)

Whizco

March 2023 - May 2023 2m

SK Associates And Group

Product Development Intern

SK Associates And Group

January 2023 - March 2023 2m

SBI General Insurance

Management Trainee

SBI General Insurance

May 2022 - December 2022 7m

Skill Lens

Digital Marketing Intern

Skill Lens

April 2021 - July 2021 3m

Education

MDI Murshidabad

MBA Marketing

2020 - 2022

Heritage Institute of Technology

B.Tech

2015 - 2019

See Resume

Projects

Here is my take on the problem statements which were of particular interest to me

PRD

product work illustration

Increasing adoption for the WhatsApp Pay feature in India

product work illustration
WhatsApp

WhatsApp

Internet-first brands

Case Study

product work illustration

Leveraging habit formation triggers to drive retention on the Fitso app

product work illustration
Fitso

Fitso

Internet-first brands

Wireframe

product work illustration

Wireframe for "Split Payments" feature on WhatsApp

Building the MVP for a new "split payment" feature on WhatsApp that will allow users to split any payment in any ratio with other WhatsApp users
product work illustration
WhatsApp

WhatsApp

Other

PRD

product work illustration

Increasing conversion for High value tech items on Flipkart

Reducing friction points to allow more users to make tech purchases online
product work illustration
Flipkart

Flipkart

E-Commerce

PRD

product work illustration

Instahyre: Building a candidate dashboard for job seekers

Building a dashboard to help candidates track job applications with ease
product work illustration
Instahyre

Instahyre

HR & Recruitment

Observations

Details observed while using products, going through workflows, walking a mile in the shoe of the role.