Hi! I am Prerna, an experienced technology leader with 3.5 years of experience in the IT industry. I work as a Product Owner with a major banking firm in the US.
Masters of Global Business (Specialization -Global Marketing Management)
2021
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2022
SRM Institute of Science and Technology
B.Tech - Information Technology
2014
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2018
Case Studies
Here is my take on the problem statements which were of particular interest to me.
PRD
Improving User Growth of PhonePe for the age group (45 to 60 years)
This case study aims to increase the Total Payment Value (TPV ) for PhonePe UPI transactions for the age group 45 to 60 , by improving the referral program and introducing a rewards based loyalty program
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Published Work
Collection of articles or papers written and published online.