Product Design: Conceptualized PRD on improving revenue for Uber by evaluating new revenue lines and customer journey mapping to identify opportunities and prioritizing solutions using impact-value framework.
Product Design: Conceptualized PRD on improving engagement on Spotify by conducting over 10 customer interviews and prioritizing solutions.
Product improvement project aimed at increasing the market share of Amazon music. developed and detailed 3 features to achieve the goal and estimated increase in market share
Product design project aimed at enabling pro-social behavior through Instagram. Developed a super feature using the hooked model, and detailed out success metrics to track adoption
