Using A/B Testing to Validate Product Ideas

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Event Details

A/B testing is one of the most asked for skills by recruiters, especially for Product Managers.

Anyone who even comes close to product development knows that endless testing is all part of building great digital products! But how do you run a great test? And why exactly is a product manager in charge of it all?!

Join us for a Masterclass as we navigate this, and deep dive into:

  • What is A/B Testing?
  • Why should Product Managers A/B Test?
  • When to not A/B test?
  • How to design an A/B Test?
  • How to launch an A/B Test?
  • How to choose the right A/B Testing Tools?

Speakers

Nimit Jain

AVP Product at Jai Kisan, Author and Product Mentor

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